Fantastic company
Fantastic company. Great strap and the build quality seems great so far. Miles went the extra mile by helping me on the live chat so thank you :)
Free UK delivery on every order





To find which strap length is right for you, you’ll need your wrist measurement. Use a tape measure, or a simple strip of paper or string as shown below.
Step 1 – Wrap the strip/string around your wrist at the point where you wear your watch.

Step 2 – Measure the strip/string against a ruler.

Still unsure which length is right for you? Contact us and we’ll be happy to help.
Crafted from premium FKM rubber, also known as fluoroelastomer, this strap is built for environments that ordinary rubber cannot withstand.
FKM is a high-performance material used in aerospace, automotive and industrial applications where resistance to extreme heat, chemicals and pressure is essential. Unlike standard silicone or natural rubber, FKM does not degrade easily when exposed to sweat, UV light, salt water or temperature fluctuations. It holds its shape. It resists cracking. It remains stable over time. That durability makes it ideal for an active, daily-wear strap.
Fully waterproof and highly heat resistant, it is suited to training, swimming and long days outdoors. The vented design improves airflow across the wrist, reducing moisture build up during movement, while the natural flexibility of FKM ensures a secure yet comfortable fit.
The profile remains clean and controlled, with a subtle taper from 4mm to 3mm for a streamlined look on the wrist. It is engineered rubber, designed to endure.
Built for movement, designed for comfort, this is a strap that keeps up.
Please note: Apple Watch not included. Strap only.
Free tracked delivery
Guaranteed next day – £9.95
Free FedEx Priority shipping on orders over $120 to the US, C$190 to Canada, A$200 to Australia, NZ$240 to New Zealand and £100 everywhere else. Below that, the cost is shown at checkout.
No fees on delivery
Delivery times (FedEx, shipped from London – order by 2pm UK time Monday to Friday and it ships the same day)
You have 14 days from delivery to start a return through our returns portal. Items must be unworn and in their original packaging. Personalised and engraved items can’t be returned.