A great watch deserves a great strap. The Swatch x Blancpain Fifty Fathoms collection captures the spirit of one of the most iconic dive watches ever made, but as with most stock straps, the first thing any watch enthusiast does is look for an upgrade.
The original fabric strap is nice, but it’s not perfect. The fit could be better, the profile could be sleeker, and let’s be honest, once you’ve worn a strap that feels like it was made for your wrist, there’s no going back.
Enter the curved rubber strap. Designed by MGBWATCHES.COM specifically for Swatch x Blancpain, it follows the natural curve of the lugs, sitting flush against the wrist for a seamless, more comfortable fit. It looks better, wears better, and feels like it should have been there from the start.
If you love your Fifty Fathoms but know it could wear better, this is the upgrade you’ve been waiting for. But before we get into why, let’s take a step back and look at how the collection has evolved—because understanding its journey makes this strap upgrade all the more satisfying.
The Swatch x Blancpain Collection
![A close-up photograph of several Blancpain x Swatch Scuba Fifty Fathoms watches stacked together. The watches feature bold, colorful designs, including an orange and beige model, a green and black model, a white and blue model, and a dark grey and white model. Each watch has a unidirectional rotating bezel, a rubber strap, and a dial with luminescent markers and hands. The focus is on the details of the watches, highlighting their textures and colours against a neutral background](https://cdn.shopify.com/s/files/1/0781/6429/5966/files/The_swatch_x_blancpain_collection.jpg?v=1739528976)
Following the Huge success of the Swatch X OMEGA MoonSwatch Swatch’s collaboration with Blancpain brought the legendary Fifty Fathoms into the world of bioceramic and playful accessibility, while staying true to Blancpain’s heritage of deep sea exploration. Since its launch, the collection has expanded, introducing bold new designs inspired by the world’s great oceans.
The Original Five Fifty Fathom Watches (Launched September 2023)
The Blancpain collection debuted with five watches, each named after one of the Earth’s five oceans. These models featured bioceramic cases, mechanical movements (Sistem51), and transparent case backs, showcasing illustrations of marine life.
- Antarctic Ocean – A cool grey case and strap, with an icy aesthetic reminiscent of the frozen depths.
![A close-up photograph of the Blancpain x Swatch Scuba Fifty Fathoms "Antarctic Ocean" watch displayed on a black stand. The watch features a white Bioceramic case, a grey bezel with white markings, and a silver-textured dial with luminescent hands and hour markers. It is paired with a grey NATO-style strap with blue and white stripes. In the background, a blurred box with the words "Antarctic Ocean" is visible, reinforcing the theme of this model. The watch is positioned on a green marble surface with gold](https://cdn.shopify.com/s/files/1/0781/6429/5966/files/swatch-x-blancpain-Antarctic_fc528bbd-714f-458b-9aba-1f749c3bf260.jpg?v=1739529425)
- Atlantic Ocean – Deep blue tones, capturing the vast and mysterious nature of the Atlantic.
![A close-up photograph of the Blancpain x Swatch Scuba Fifty Fathoms "Atlantic Ocean" watch displayed on a black stand. The watch features a deep blue Bioceramic case, a matching blue bezel with white markings, and a textured gradient blue dial with luminescent hands and hour markers. It is paired with a navy blue NATO-style strap with white and light blue stripes. In the background, a blurred box with the words "Atlantic Ocean" reinforces the model's theme. The watch is positioned on a green marble surface with gold accents](https://cdn.shopify.com/s/files/1/0781/6429/5966/files/swatch-blancpain-atlantic-ocean_e8321ecb-1858-47e3-94fb-8701a41384b0.jpg?v=1739529852)
- Arctic Ocean – A striking orange and white design, inspired by polar exploration.
![A close-up photograph of the Blancpain x Swatch Scuba Fifty Fathoms "Arctic Ocean" watch displayed on a black stand. The watch features a beige Bioceramic case, an orange bezel with white markings, and a textured silver dial with luminescent hands and hour markers. A distinct red and yellow "No Radiations" logo is positioned above 6 o’clock. It is paired with an orange NATO-style strap with white and beige stripes. In the background, a blurred box with the words "Arctic Ocean" reinforces the model's theme. The watch is positioned on a green marble surface with gold accents](https://cdn.shopify.com/s/files/1/0781/6429/5966/files/swatch-blancpain-arctic-ocean_1cace881-72d5-4992-adaf-43c48da7e267.jpg?v=1739529993)
- Pacific Ocean – Featuring striking yellow tones, inspired by the warmth and vibrancy of the Pacific.
![A close-up photograph of the Blancpain x Swatch Scuba Fifty Fathoms "Pacific Ocean" watch displayed on a black stand. The watch features a vibrant yellow Bioceramic case, a black bezel with white markings, and a gradient silver-to-black dial with luminescent hands and hour markers. The text on the dial includes "91m / 300ft," referencing its water resistance. It is paired with a black NATO-style strap featuring yellow and white stripes. In the background, a blurred box with gold lettering reinforces the model's theme. The watch is positioned on a green marble surface with gold accents](https://cdn.shopify.com/s/files/1/0781/6429/5966/files/swatch-blancpain-pacific-ocean_98f1c3e3-a1ee-4040-9498-9016543c4afe.jpg?v=1739530540)
- Indian Ocean – A rich green model, reflecting the lush marine ecosystems and tropical waters of the Indian Ocean.
![A close-up photograph of the Blancpain x Swatch Scuba Fifty Fathoms "Indian Ocean" watch displayed on a black stand. The watch features a green Bioceramic case, a black bezel with white markings, and a metallic green dial with luminescent hands and hour markers. The dial includes red text indicating "51 fathoms" as a nod to its water resistance. It is paired with a black NATO-style strap featuring green and orange stripes. In the background, a blurred box with green lettering reinforces the model's theme. The watch is positioned on a green marble surface with gold accent](https://cdn.shopify.com/s/files/1/0781/6429/5966/files/swatch-blancpain-Indian-ocean_9155a0d1-11bf-4df9-b235-bd1b565a222a.jpg?v=1739530649)
These original models paid tribute to Blancpain’s Fifty Fathoms heritage, originally launched in 1953 as one of the first true dive watches.
Ocean of Storms (January 2024) – The First All-Black Edition
![A close-up photograph of the Blancpain x Swatch Scuba Fifty Fathoms "Ocean of Storms" watch displayed upright with a black textured travel case in the background. The watch features a black Bioceramic case, a matching black bezel with white markings, and a gradient brown-to-black dial with luminescent hands and hour markers. The text on the dial includes "91m / 300ft," referencing its water resistance. It is paired with a black NATO-style strap featuring white stripes. The background includes a black travel case with a Blancpain-branded zipper pull.](https://cdn.shopify.com/s/files/1/0781/6429/5966/files/swatch-blancpain-ocean-of-storms_8e53e024-d0bd-4428-84bd-fdf31693b628.jpg?v=1739530771)
Marking the first major addition to the line-up, the Ocean of Storms brought a sleek, stealthy all-black aesthetic. This release stood out for:
- A monochrome black design, making it the most versatile of the series.
- Maintaining the dive ready spirit of the collection while appealing to those who prefer a more minimalist, tactical look.
This was a strong evolution for the collection, proving that Swatch x Blancpain was more than just a one time collaboration.
Blue Lagoon & Pink Ocean (2025) – The Most Vibrant Yet
In early 2025, Swatch pushed the collection in a bolder, more playful direction with two striking new additions:
- Blue Lagoon – A bright blue, almost tropical toned model, evoking crystal clear waters.
- Pink Ocean – A soft pink-hued design, adding a fresh and unexpected colourway to the line-up.
These models signalled that Swatch was willing to experiment with colour palettes, making the collection more diverse and appealing to a wider audience.
Why Upgrade to a Rubber Strap?
![A close-up of a collection of Blancpain x Swatch Scuba Fifty Fathoms watches in various colors, including orange, green, blue, and black, stacked together on a marble surface. The watches have bold dive bezels and rubber straps.](https://cdn.shopify.com/s/files/1/0781/6429/5966/files/Swatch_blancpain_rubber_straps.jpg?v=1739530920)
The strap is one of the most overlooked but crucial elements of a watch. It’s the part that connects the timepiece to your wrist, dictating comfort, durability, and overall wearability. While the original Swatch x Blancpain strap is good, one of our curved rubber straps takes things to another level.
Firstly, it’s all about fit. The curve follows the natural shape of the lugs, creating a more integrated and seamless look. Unlike standard flat straps, which can leave gaps or feel stiff, this design ensures the watch sits flush against the wrist, enhancing both aesthetics and comfort.
![A wrist shot of a Blancpain x Swatch Scuba Fifty Fathoms watch in a white and grey colorway. The watch features a unidirectional dive bezel, a textured dial with luminous markers, and a matching rubber strap.](https://cdn.shopify.com/s/files/1/0781/6429/5966/files/Swatch_blancpain_antarctic_strap.jpg?v=1739530900)
Then, there’s performance. Rubber is the ideal choice for a dive-inspired watch—it’s waterproof, resistant to sweat, and flexible enough to move with you throughout the day. Whether you're wearing it in the ocean or just through daily life, it stays secure without discomfort. Perfect for the gym, swimming, and even the sauna as part of an active lifestyle.
Finally, it just looks better. A curved rubber strap refines the silhouette of the watch, making it feel more premium, more cohesive, and ultimately, more enjoyable to wear. If you’ve ever put on a watch and felt like something was slightly off, chances are the strap was the culprit.
A watch is only as good as how it feels on the wrist. With the Swatch x Blancpain Fifty Fathoms, that experience gets significantly better with the right strap upgrade.
Upgrade Your Swatch x Blancpain Today
![A close-up of a Blancpain x Swatch Scuba Fifty Fathoms watch in a beige and burnt orange colorway. The watch features a unidirectional dive bezel, a sand-textured dial with luminous markers, and a matching orange rubber strap. A black watch is partially visible in the blurred background.](https://cdn.shopify.com/s/files/1/0781/6429/5966/files/Swatch_blancpain_arctic_rubber.jpg?v=1739531732)
A great watch deserves a strap that matches its legacy. The curved rubber strap is the missing piece that transforms how your Swatch x Blancpain wears, looks, and feels.
Don’t settle for the stock strap. Upgrade today and experience the difference.
Shop Curved Rubber Straps Now – Use Code BPRUBBER at Checkout to Enjoy 20% Off!