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Hands On With the Noah x Timex Oval Moon Phase, in Both Colourways

Both colourways landed at MGB this week. I have spent a few days with each, on and off the wrist, alongside the rectangular Moon Phase from last year and the lighthouse for comparison. This is the fifth Noah x Timex release and the first to put a real moonphase complication inside the elliptical case Noah introduced with the Lighthouse. On paper it is the most "Noah" of all the Noah x Timex watches. In hand, it is also the best one.

This is a hands-on with both references. What they look like up close, what they wear like, and which one I would actually pick.

The collab so far, in two lines

Five watches in. Sun and Moon (rectangular, summer 2024), Moon Phase (rectangular with proper moonphase, November 2024), Lighthouse (oval, no complications, June 2025), Moon Phase steel reissue (August 2025), and now the Oval Moon Phase. Each release has tightened the design language. The Oval Moon Phase is where it lands.

What you actually get

  • Case: 31 x 35mm oval
  • Lug width: 18mm
  • Crystal: mineral glass
  • Movement: Timex quartz
  • Water resistance: 30m
  • Dial: French vanilla cream, applied faceted dash indices, beveled dauphine hands, pin seconds, dot minute track, crescent moonphase window between 9 and 3, date at 6
  • Strap: pebbled leather, 18mm
  • Two references: gold-plated stainless on black strap, stainless steel on brown strap

The pebbled leather is a switch worth flagging. Every previous Noah x Timex came on a faux-alligator embossed strap. This one is proper pebble grain. Subtle change, noticeably better feel.

Out of the box

Packaging is unchanged from the Lighthouse. Cardboard sleeve, watch on a foam pillow. The first thing you notice is the dial. The previous rectangular Moon Phase had Roman numerals and leaf hands, very Cartier Tank. This one has dauphine hands, faceted applied indices, and a dot minute track. It reads less Cartier, more Patek Ellipse. The Noah logo is gone too, replaced with "Noah" in script above the date window. That single change does a lot of work. The dial reads cleaner, more grown up, less branded.

The intent

Brendon Babenzien (Noah's Founder) told GQ the Lighthouse had been personal to his Fire Island upbringing, and the Oval was designed to feel right for anyone. That tracks. The Lighthouse dial was a sketch, a memory, a private reference. The Oval drops the storytelling and lets the case shape and complication do the work. The result is a watch with broader appeal and more occasions it can be worn at. Babenzien also told GQ the brand will keep experimenting with new shapes and complications before circling back to the Tank-inspired silhouette later. Useful context if you like to collect these.

On the wrist: Black on Gold

The gold-plated reference is the louder one. The black pebble strap against warm gold is high contrast and the oval case has real presence on a 7-inch wrist. This is a dress watch, not a daily. Worn under a cuff, it disappears. Worn with a tee, it looks like I'd forgotten I had it on, in the good way.

Weight is light. The case feels thin for the proportions, which is the right call for an oval dress watch. The crown is small, polished, sits flush. The pebble strap is supple out of the box. No break-in soreness.

Shop the Black / Gold reference →

On the wrist: Brown on Steel

The steel reference is the quieter one and probably the more wearable for most people as a daily. The polished case picks up less attention than the gold and the warm brown pebble pulls the watch into vintage territory. If the gold is dressed up, the steel is dressed down without trying.

If I could only keep one, this would be it. GQ went the other way and called the gold their favourite for the vintage-treasure feel. Both arguments are valid. Pick by wardrobe.

Shop the Brown / Silver reference →

A Working Moonphase

It is a real moonphase complication, not a printed disc. The disc rotates through the 29.5-day lunar cycle and is visible through the crescent window between 9 and 3. Set it once to the correct phase and it tracks automatically.

The colour palette is the detail that sells it. Soft cobalt disc, warm champagne moon and stars, cream dial. This is the three-tone moonphase composition that Patek and Jaeger-LeCoultre were running on dress watches in the late 1960s and early 1970s, and it works the same way here. The single hit of blue is the only real colour on the watch, and it sits tastefully against the ivory dial in both colourways. Restraint, not gimmick. The kind of detail that reads neo-vintage without trying.

The strap question

The pebbled leather Noah ships is good. Better than the faux-alligator they used before. But 18mm lug width on a watch this elegant opens up real options, and the right strap upgrade is what takes it from dress watch to stealth heirloom.

A black or chocolate alligator-grain in 18mm turns the gold into something at home under a charcoal suit. A grey suede on the steel makes it proper weekend wear. A navy Cordovan on either makes it personal.

For full disclosure: MGB stocks 18mm dress straps that suit this case shape. I'm biased. I also would not put any of our sailcloth or FKM rubber on this watch. Wrong vocabulary entirely. This case asks for leather.

The verdict

The gold is the statement piece. The steel is the daily driver. GQ prefers the gold. I prefer the steel. Looking at both in person it is genuinely hard to call which is the prettier watch. They are different watches for different days, and either one would be the dressiest piece in most collections.

If I had to give one recommendation: the steel is the more versatile of the two. The gold is the more memorable.

Both are available at MGB, in limited quantity, in both colourways.

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FAQ's Noah x Timex Oval Moon Phase Watch

What is the Noah x Timex Oval Moon Phase Watch

The Noah x Timex Oval Moon Phase Watch is the fifth collaboration between New York clothing label Noah and heritage watchmaker Timex. It pairs an elliptical case with a working moonphase complication, a French vanilla cream dial, faceted dauphine hands, and a pebbled leather strap. Available in two references — gold-plated stainless steel on black, and stainless steel on brown — it draws on 1970s dress watch codes while introducing the most refined dial Noah and Timex have produced together.

Why is the Noah x Timex Oval Moon Phase Watch so popular?

The watch sold out within days of its pre-order release, with both colourways gone before general availability. GQ named it their favourite of the entire Noah x Timex collaboration. Highsnobiety placed it alongside the Cartier Tank and Patek Calatrava as a study in clean proportions. Collectors were drawn to the elliptical case, the working moonphase complication, and the cursive Noah signature that replaces the brand's standard logo on the dial.

Is the Noah x Timex Oval Moon Phase Watch still available?

The original release sold out at Noah within days and is no longer available directly through Noah or Timex. MGBWATCHES currently offers a limited number of unworn pieces in both the gold-plated and stainless steel references — one of the few verified sources where the watch can still be purchased.

How much is the Noah x Timex Oval Moon Phase Watch worth now?

The original release sold out quickly and is no longer available through Noah or Timex directly. However, MGBWATCHES currently offers a limited number of unworn pieces — one of the few verified sources where the watch can still be purchased.

What movement does the Noah x Timex Oval Moon Phase Watch use?

It uses a Timex quartz movement with a working moonphase complication and a date function. The moonphase disc tracks the 29.5-day lunar cycle automatically once set. The quartz mechanism delivers reliable daily accuracy, while the moonphase adds a horological dimension rarely found at this price point.

Does the Noah x Timex Oval Moon Phase Watch hold its value?

Yes. Previous Noah x Timex releases — including the Lighthouse, the rectangular Moon Phase, and the Sun and Moon — have all held and increased in value since release. The Oval Moon Phase is widely considered the strongest entry in the collaboration to date, and its limited production combined with critical acclaim has placed it firmly in collector territory from launch.

Is the Noah x Timex Oval Moon Phase Watch unisex?

Absolutely. The 31 x 35mm elliptical case and 18mm lug width make it well-proportioned for any wrist. The dress watch styling, refined dial, and choice between gold-plated and stainless steel finishes mean it suits a wide range of styles and is genuinely wearable across genders.

Where can I buy the Noah x Timex Oval Moon Phase Watch?

The Noah x Timex Oval Moon Phase Watch is available now at MGBWATCHES in both colourways, in limited quantity. Each piece is unworn, supplied in original Noah packaging, and dispatched same-day from the UK with tracked delivery.