After Four Blue Releases, the MoonSwatch ‘Cold Moon’ Brings a Welcome Change

After Four Blue Releases, the MoonSwatch ‘Cold Moon’ Brings a Welcome Change

A Winter Release Worth Celebrating

After a fourth month long run of blue themed Moonshine EarthPhase releases, Swatch x OMEGA have broken the rhythm with something brighter, cleaner, and far more seasonal. The Mission to EarthPhase – Moonshine Gold “Cold Moon” arrives not as another variation in a familiar series, but as a deliberate reset. It’s the first EarthPhase model since the rebirth of the 2025 MoonShine series that feels like it brings a new idea to the table.

MoonSwatch fans have been asking for a shift. They wanted something that didn’t feel like another spin of the same navy formula. With the Cold Moon, they finally have it: a crisp white Bioceramic case, a luminous EarthPhase display, UV-reactive Snoopy artwork, and a Moonshine Gold moon disc engraved with a snowflake that is different on every single watch! Festive, sharp, and quietly confident. This is MoonSwatch rediscovering its sense of surprise, and is an absolute must on everyone's Christmas list this year!


A New Direction After Four Blue Releases

Since Moonshine Gold re-entered the MoonSwatch universe in August 2025, blue has dominated the palette: midnight, navy, cosmic, flecked with metallics. It built a visual identity, but it also created predictability.

The Cold Moon breaks away immediately.

The all-white Bioceramic case feels like a blank canvas, clean and winter-bright. The deep-blue tachymeter markings and the darker lunar apertures sit against it with purpose, not noise. It’s the kind of contrast that does not shout; it stands back and lets the details breathe. It feels modern. It feels seasonal. And it feels like a gentle course-correction for the collection. Instead of cosmic blue repetition, the Cold Moon introduces a new chapter built around seasonal atmosphere, playful details, and unexpected choices.

The Snowflake Moon Disc: A Unique Detail for Every Watch

Nothing defines the Moonshine range more than the 18ct Moonshine Gold disc at two o’clock. This Cold Moon is no different, for the first time, each moon disc is engraved with a different snowflake style. No two watches are the same. On paper it’s a small touch. In practice it changes everything.

Watch Collectors value individuality. They enjoy knowing their watch has a detail that nobody else has, even if it’s microscopic. The snowflake engraving gives the Cold Moon a sense of personality that previous Moonshine releases never quite reached. Combined with the dual Moonshine Gold moons this is one of the most thoughtfully composed MoonSwatches to date, and perhaps a sign of Swatches ground breaking AI-DADA in motion.

A Playful Release Rule: Only Available When It Snows in Switzerland

Swatch has always enjoyed bending the rules of traditional watch releases, but this might be their most unpredictable move yet. From 4 December 2025, the Cold Moon will be available in stores worldwide, but only on days when it is actually snowing in Switzerland. Real snowfall, in real time.

It is whimsical, slightly chaotic, and surprisingly clever, and swatch will be showing the forecast live on their site:

  • Stock becomes weather-dependent.
  • A snowfall in Geneva could trigger availability across the world.
  • Dry spells mean no drops at all.
  • Queue culture becomes spontaneous again.
  • Resale prices may swing depending on the forecast.

This is not limited edition.
It is limited weather edition.

It turns the act of buying a MoonSwatch into part of the story, an experience shaped by real winter rather than marketing strategy, and this campaign runs until March 20th 2026.

Styling & Strap Pairing

One of the standout qualities of the Cold Moon is just how naturally it fits into everyday winter style. Where previous Moonshine and EarthPhase releases leaned heavily into deep navy tones [visually striking but harder to integrate into daily outfits] the Cold Moon’s clean white palette creates a far more versatile foundation.

The result is a MoonSwatch that works across seasons, outfits, and personal styles without feeling loud or overly themed. The white Bioceramic case gives the watch a modern, almost architectural feel. It mirrors the ease of wearing a crisp pair of trainers or a fresh white T-shirt; simple, understated, and always elevated by the details.

The subtle blue elements on the tachymeter, apertures and text introduce just enough contrast, allowing the watch to blend into both minimal and layered winter looks. It’s the kind of colourway that slips quietly into your wardrobe rather than competing with it. That is rare for a MoonSwatch — and refreshing.

Swatch x OMEGA Cold Moon Strap Options

Navy Deployant with White Stitch

For those who prefer a sharper, more Speedmaster-inspired tone, navy rubber brings out the deep-blue accents across the dial and EarthPhase window, creating a quietly premium pairing. This strap with its navy and white tones will match perfectly.

View this strap

White Rubber With Colour Matched Stitch

White rubber woven strap for MoonSwatch with blue contrast stitching and curved ends for a seamless case fit.

Simple yet striking. White rubber with a colour matched stitch will match perfectly!

View this strap


A Welcomed Change to the Swatch x OMEGA MoonSwatch Line Up

The Mission to EarthPhase – Moonshine Gold “Cold Moon” represents more than a new model. It marks a shift towards fresher colourways, thoughtful detailing, and a willingness to break from repetition.After a long stretch of deep-blue releases, the Cold Moon arrives with clarity, confidence and creativity. It opens a new chapter for the EarthPhase line, proving that the collaboration between Swatch and OMEGA can still deliver genuine excitement, meaningful design choices and moments that feel worth celebrating. A fresh colourway.

A new seasonal direction. A watch that finally feels different. A welcome change, and exactly what the MoonSwatch universe needed. Now if you want one, grab your 'big coat' and be prepared for a long cold night out!

Or if you want us to do the hard work feel free to join our waitlist and we'll do the queuing for you.

Specifications Are Unchanged

Case

  • White Bioceramic
  • 42 mm diameter
  • 13.75 mm thickness
  • 47.30 mm lug-to-lug

Movement

  • Quartz chronograph
  • EarthPhase + MoonPhase
  • Moonshine Gold moon disc with unique snowflake engraving

Dial

  • White opaline
  • Recessed subdials
  • UV-reactive details
  • Grade A Super-LumiNova (green emission)
  • Box-shaped bio-sourced crystal with centre “S” engraving

Strap

  • White rubber strap
  • VELCRO closure
  • Bioceramic loop

Water resistance

  • 3 bar

Price

  • £335
  • Available at select Swatch Stores Worldwide between 4th December and 20th March 2026
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Mission to EarthPhase – Moonshine Gold “Cold Moon” FAQs

What is the MoonSwatch “Cold Moon”?

The “Cold Moon” is a 2025 Swatch x OMEGA MoonSwatch in a white Bioceramic case featuring a unique snowflake-engraved Moonshine Gold moon disc, a luminous EarthPhase display, and UV-reactive Snoopy artwork. It marks a new direction after four blue Moonshine releases.

When does the MoonSwatch Cold Moon release?

The Cold Moon becomes available from 4 December 2025 and continues until 20 March 2026, but only on days when it is snowing in Switzerland.

Is the MoonSwatch Cold Moon limited edition?

Yes— it isnot limited edition, but it isweather-limited. You can only buy it on days of real-time snowfall in Switzerland, making availability unpredictable.

Where can I buy the MoonSwatch Cold Moon

The Cold Moon is available exclusively at select Swatch stores worldwide — but only on days when snow is recorded in Switzerland.

It is not available online.

Why is the Cold Moon only sold when it snows in Switzerland?

Swatch created a “weather-edition” release where stock becomes available only during real snowfall to make the buying experience playful and seasonal. Availability is tied directly to Swiss winter forecasts.

How will I know if the Cold Moon is available in stores?

Swatch will display live snowfall status on their official website. If it’s snowing in Switzerland, the Cold Moon becomes available globally for that day.

What is the reference code for the MoonSwatch Cold Moon?

The official reference code is SO33W701L. This identifies the exact Cold Moon specification.

What makes the Cold Moon different from previous Moonshine releases?

Key differences include:

  • All-white Bioceramic case
  • A unique Moonshine Gold snowflake disc — different on every watch
  • UV-reactive Snoopy artwork
  • A more seasonal design after four blue releases

Does every Cold Moon have a different snowflake?

Yes. Each Cold Moon features a unique Moonshine Gold snowflake engraving, meaning no two watches share the same disc.

What does the EarthPhase function do?

The EarthPhase shows the Earth as seen from the Moon, reversing the typical moonphase logic. It rotates every 24 hours and includes two Moonshine Gold moons.

Does the Cold Moon glow in the dark?

Yes. It uses Grade A Super-LumiNova with green emission, plus UV-reactive hidden artwork, including Snoopy.

What straps fit the MoonSwatch Cold Moon?

The Cold Moon uses a 20 mm lug width, meaning it accepts a wide range of straps such as:

  • White rubber
  • Navy rubber
  • Sailcloth / fabric
  • Premium NATOs
  • Rubber woven straps

What strap comes with the Cold Moon?


The watch comes with a white rubber strap featuring a VELCRO® closure and a Bioceramic loop.

Is the Cold Moon waterproof?

It has 3 bar (30 m) water resistance — splash-proof only. It is not suitable for swimming or showering.

Is the Cold Moon available online?

No. There is no online purchase option.

All units are sold in-store only on snowy days.

Can I join a waitlist for the Cold Moon?

Yes — you can join a reseller waitlist, and some third-party specialists (like MGB Watches) queue on your behalf when snowfall is announced.