After Four Blue Releases, the MoonSwatch ‘Cold Moon’ Brings a Welcome Change
A Winter Release Worth Celebrating
After a fourth month long run of blue themed Moonshine EarthPhase releases, Swatch x OMEGA have broken the rhythm with something brighter, cleaner, and far more seasonal. The Mission to EarthPhase – Moonshine Gold “Cold Moon” arrives not as another variation in a familiar series, but as a deliberate reset. It’s the first EarthPhase model since the rebirth of the 2025 MoonShine series that feels like it brings a new idea to the table.
MoonSwatch fans have been asking for a shift. They wanted something that didn’t feel like another spin of the same navy formula. With the Cold Moon, they finally have it: a crisp white Bioceramic case, a luminous EarthPhase display, UV-reactive Snoopy artwork, and a Moonshine Gold moon disc engraved with a snowflake that is different on every single watch! Festive, sharp, and quietly confident. This is MoonSwatch rediscovering its sense of surprise, and is an absolute must on everyone's Christmas list this year!
A New Direction After Four Blue Releases

Since Moonshine Gold re-entered the MoonSwatch universe in August 2025, blue has dominated the palette: midnight, navy, cosmic, flecked with metallics. It built a visual identity, but it also created predictability.
The Cold Moon breaks away immediately.
The all-white Bioceramic case feels like a blank canvas, clean and winter-bright. The deep-blue tachymeter markings and the darker lunar apertures sit against it with purpose, not noise. It’s the kind of contrast that does not shout; it stands back and lets the details breathe. It feels modern. It feels seasonal. And it feels like a gentle course-correction for the collection. Instead of cosmic blue repetition, the Cold Moon introduces a new chapter built around seasonal atmosphere, playful details, and unexpected choices.
The Snowflake Moon Disc: A Unique Detail for Every Watch
Nothing defines the Moonshine range more than the 18ct Moonshine Gold disc at two o’clock. This Cold Moon is no different, for the first time, each moon disc is engraved with a different snowflake style. No two watches are the same. On paper it’s a small touch. In practice it changes everything.
Watch Collectors value individuality. They enjoy knowing their watch has a detail that nobody else has, even if it’s microscopic. The snowflake engraving gives the Cold Moon a sense of personality that previous Moonshine releases never quite reached. Combined with the dual Moonshine Gold moons this is one of the most thoughtfully composed MoonSwatches to date, and perhaps a sign of Swatches ground breaking AI-DADA in motion.
A Playful Release Rule: Only Available When It Snows in Switzerland

Swatch has always enjoyed bending the rules of traditional watch releases, but this might be their most unpredictable move yet. From 4 December 2025, the Cold Moon will be available in stores worldwide, but only on days when it is actually snowing in Switzerland. Real snowfall, in real time.
It is whimsical, slightly chaotic, and surprisingly clever, and swatch will be showing the forecast live on their site:
- Stock becomes weather-dependent.
- A snowfall in Geneva could trigger availability across the world.
- Dry spells mean no drops at all.
- Queue culture becomes spontaneous again.
- Resale prices may swing depending on the forecast.
This is not limited edition.
It is limited weather edition.
It turns the act of buying a MoonSwatch into part of the story, an experience shaped by real winter rather than marketing strategy, and this campaign runs until March 20th 2026.
Specifications Are Unchanged
Case
- White Bioceramic
- 42 mm diameter
- 13.75 mm thickness
- 47.30 mm lug-to-lug
Movement
- Quartz chronograph
- EarthPhase + MoonPhase
- Moonshine Gold moon disc with unique snowflake engraving
Dial
- White opaline
- Recessed subdials
- UV-reactive details
- Grade A Super-LumiNova (green emission)
- Box-shaped bio-sourced crystal with centre “S” engraving
Strap
- White rubber strap
- VELCRO closure
- Bioceramic loop
Water resistance
- 3 bar
Price
- £335
- Available at select Swatch Stores Worldwide between 4th December and 20th March 2026


